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From left:
Mr Tan Kia Tong, Mr Charlie Teo Chay Lee,
Mr Ron Sim, Mr Richard Leow Lian Soon, Mr Peter Lee Hwai Kiat,
Ms Celine Cha |
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Mr Ron Sim
Founder, Chairman and Chief Executive Officer
A multi-awarded businessman, Mr Sim is not only an inspiration to the OSIM team but to other entrepreneurs as well. Inspiring and leading by example, his spirited business sense has won many awards for OSIM, and has also earned him the Ernst & Young 'Entrepreneur of the Year 2003' and the Business Times 'Businessman of the Year'. Mr Sim continues to lead the OSIM group in setting and realising its vision, goals and direction. Besides his corporate role, Mr Sim participates actively in public services, currently as an Advisory Board member of SMU Lee Kong Chian School of Business SMU and NTU Entrepreneurship and Innovation committee. |
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Mr Charlie Teo Chay Lee
Executive Director and Chief Operating Officer (South Asia)
Mr Teo is responsible for managing the Group's operations in South Asian countries. Mr Teo joined the Company in 1989 as a sales person, advancing to Assistant General Manager in 1993 and Chief Operating Officer in February 2000. From 1979 to 1988, Mr Teo worked at Smith Corona as a production supervisor. He was appointed to the Board in June 2000. Mr Teo has been responsible for the Group's sales, marketing and operations for over 20 years and has worked in countries across Southeast Asia (Malaysia, Thailand and Indonesia). Mr Teo is also a member of the Singapore Retailers Association. |
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Mr Richard Leow
Executive Director and Chief Operating Officer (China)
Mr Leow has been responsible for the Greater China operations for more than 20 years and looks after the Group's China business which spans more than 30 cities from Shanghai, China. He joined the Group in 1987 as the Regional General Manager in charge of the Group's operations in North Asia including Taiwan, PRC and Hong Kong. Prior to that, Mr Leow worked in the retail industry as a sales supervisor from 1983 to 1986. Mr Leow was appointed to the Board in 2000. |
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Mr Peter Lee
Executive Director, Chief Financial Officer and Company Secretary
Mr Lee is responsible for the Group's financial strategy and control, investor relations, talent management, human resources and administration, and management information system. Prior to joining the Group in 2000, he was a Group Financial Controller of Golden Village. A certified public accountant, Mr Lee graduated from the National University of Singapore with a Bachelor's degree in Accounting, and obtained his MBA from Manchester Business School in 2005. He was awarded CFO of the Year at the Singapore Corporate Awards in 2010. Mr Lee was appointed to the Board in 2005, and is an Advisory member of Spring SEEDS (Startup Enterprise Development Scheme) and Republic Polytechnic CIE (Centre for Innovation and Enterprise). |
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Mr Tan Kia Tong
Chief Technology Officer
A Chartered Engineer, Mr Tan has steered OSIM's R&D department to greater heights since joining in 2002. Collaborating with various international teams, he has spearheaded OSIM's technical product development capabilities in the international market creating some of the world's firsts in design and technologies. A member of the Institution of Engineering and Technology UK, he holds a Master of Science in Electrical & Electronic Engineering from the University of Bradford/UMIST, and was awarded the Public Administration Medal (Bronze) in 2000. |
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Ms Celine Cha
Chief Merchandising Officer
Ms Cha is responsible for the Group's product design, development and merchandising and quality assurance. A professional par excellence, Ms Cha's outstanding achievements in the merchandising department has been a fundamental force in growing OSIM's a strong presence in the market. Thorough and meticulous, with a strong understanding of the company's diverse merchandising strategies and successful implementation, Ms Cha rose from the ranks, joining the Group in 1995 and was promoted to Chief Merchandising Officer in June 2005. |
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